Around 7:15 p.m. this evening, I received my first robocall of the election cycle. And man did it make up for the lack of calls I hadn't received previously. The robocall features a woman asking what all of these businesses had in common. She then proceeds to name off a laundry list of casino companies, followed by a line of how State Senator Jack Goodman has had his campaign financed through these casinos. She then rips into Goodman and his claim that he is working for the people before saying that we need a real leader that isn't financed by big business, who is none other than... surprise... Billy Long.
Long has crossed a threshold of negativity that no other individual candidate had crossed until this point. In the closing days of this campaign, Long has gone negative... very negative. They can point fingers all they want to at the American for Job Securities Ad, but Long has aggressively paid for and attached his name to the negative attack ads that have aired in recent days. None of the other candidates have done that.
This does two things. One, it shows that Long must be seeing something in his internal polling that indicates that Goodman is either ahead or tied with him and is doing what he can to peel away even a couple of votes. Two, it shows what Long will do when the gloves are off.
In my opinion, Long made a grave mistake. Had he have played the victim of the attack ad and not gone negative while casting a shadow at Nodler and Goodman it would shown his as being above the fray. Now, he is deeper in the mud than any of the rest of the candidates. If Long does not win on Tuesday evening, I think that one can point to the negative campaigning in the last few days as the reason why.